Matas

Podcast

PURPOSE:

To create awareness and insight into beauty cross generations. To start a conversation between women of all ages and  talk about bodies, skin, perception and reality.

Matas building at bridge between generations and at the same time celebrating individuality and all age groups.

 Build a communication bridge  over the gap between young a  more mature bodies 

                  

SOLUTIONS:

Creating a space for sharing, learning and being empowered.

Alt for damerne came up with the podcast concept “Nøgne sandheder”/”Naked truths” where brave women came together in a sauna to talk about themselves and their bodies, thoughts and opinions.

 

CONTENT ELEMENTS:

Podcast

Teaser video content

Dgitorials/advertorials

Meta Assets